Any real estate agent, who has been on more than one listing appointment in Ocean County, has heard this question. So you would think, knowing the question almost every home-seller is going to ask, that every real estate agent would have an answer.
Ask a few.
I’ll bet you most local real estate agents will rattle off a list of marketing services/activities, and some may actually even have a “marketing plan”, but few will actually have an answer.
Selling Your House in Ocean County is Your Job, Finding the Buyer for Your House is Our Job
Most local real estate agents don’t realize or were never taught that; selling a house is a partnership, not a solo. The seller ultimately decides on the price and the terms they are willing to accept in exchange for their house. Their agent is responsible for procuring a ready, willing and able buyer for that specific house.
So, where is the disconnect?
It starts with you, the Home-Seller. Why are you moving? Where are you going? When do you want to be there? What will you do if your house doesn’t sell?
If the real estate agent you are considering didn’t ask you these, or similar questions, you are off to a rough start.
Selling a House in Ocean County Really is a Matter of Price and Time
Let’s face it, a house is a commodity; subject to the same “Law of Supply and Demand” as any other commodity, such as Facebook stock. And we all know Facebook’s stock price just fell to $20 a share.
Would you buy a share of Facebook tomorrow for $30? How about $25?
Of course you wouldn’t. It doesn’t make any sense.
Why then do home-sellers, and their real estate agents, list their houses for more than the market says they are worth?
I’ll answer that question later this week. If you can’t wait for the answer, ask for it now and I will tell you why we believe our houses are worth more than they really are in Ocean County.